Guide 3 min read

Best HubSpot CRM Alternatives 2026 — Tested & Ranked

Why look at alternatives? HubSpot costs balloon past the free tier. If you need simpler UI, lower costs, or deeper e-commerce focus, these alternatives deliver.

We rate HubSpot CRM 93/100. Read our full HubSpot CRM review →

Quick Comparison: Best HubSpot CRM Alternatives

Alternative Best For Free Plan Paid From Score
1. Zoho CRM Best value Free up to 3 users $14/user/mo 89/100
2. Pipedrive Best for sales teams 14-day trial $15/seat/mo 87/100
3. Salesforce Starter Best for future scaling 30-day trial $25/user/mo 88/100
4. Monday CRM Best visual CRM Free up to 2 seats $12/seat/mo 85/100
5. Notion CRM Best DIY CRM Free $10/seat/mo 82/100

Detailed Breakdown: Top HubSpot CRM Alternatives

#1 Zoho CRM

89/100

Best value

Pros
  • ✓ Extremely affordable
  • ✓ Deep customisation
  • ✓ Native AI (Zia)
  • ✓ Strong automation
Cons
  • ✗ UI feels dated
  • ✗ Steeper learning curve
  • ✗ Slower support
Best for: SMBs that outgrew HubSpot free and don’t want Pro rates
Free plan: Free up to 3 users  |  Paid from: $14/user/mo

Read Zoho CRM Review →

#2 Pipedrive

87/100

Best for sales teams

Pros
  • ✓ Visual pipeline best-in-class
  • ✓ Very easy to use
  • ✓ Strong mobile app
Cons
  • ✗ No free plan
  • ✗ Limited marketing automation
Best for: Small sales teams wanting clean pipeline without HubSpot complexity
Free plan: 14-day trial  |  Paid from: $15/seat/mo

Read Pipedrive Review →

#3 Salesforce Starter

88/100

Best for future scaling

Pros
  • ✓ Scales to enterprise
  • ✓ Largest app marketplace
  • ✓ Industry standard
Cons
  • ✗ Steep learning curve
  • ✗ Expensive at scale
Best for: Companies planning to grow to 50+ users
Free plan: 30-day trial  |  Paid from: $25/user/mo

Read Salesforce Starter Review →

#4 Monday CRM

85/100

Best visual CRM

Pros
  • ✓ Intuitive visual UI
  • ✓ Works with Monday projects
  • ✓ Easy onboarding
Cons
  • ✗ Not as deep as dedicated CRMs
  • ✗ 3-seat minimum
Best for: Teams already in Monday.com
Free plan: Free up to 2 seats  |  Paid from: $12/seat/mo

Read Monday CRM Review →

#5 Notion CRM

82/100

Best DIY CRM

Pros
  • ✓ Extremely flexible
  • ✓ Very affordable
  • ✓ Combines docs + database
Cons
  • ✗ No native automations
  • ✗ Manual data entry heavy
Best for: Solo founders needing basic contact tracking
Free plan: Free  |  Paid from: $10/seat/mo

Read Notion CRM Review →

Frequently Asked Questions

What is the best free alternative to HubSpot CRM?

Zoho CRM offers a free plan for up to 3 users with contacts, leads, and workflow automation — the most feature-rich free HubSpot alternative.

What is cheaper than HubSpot CRM?

Pipedrive ($15/seat), Zoho CRM ($14/user), and Monday CRM ($12/seat) are all cheaper than HubSpot Starter ($20/seat). Zoho’s free plan eliminates cost entirely for small teams.

Is Salesforce a good HubSpot alternative?

Salesforce is better for large enterprises needing deep customization. For SMBs, HubSpot is usually simpler and better value — Salesforce’s total cost including implementation far exceeds HubSpot.

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